On the Panchami of Magh Shukla Paksha ( fifth day of second fortnight of Magh month as per hindu calendar ) Basant Panchami ( Also known as Vasant Panchami ) is celebrated across the country for various reasons. In Braj Mandal ( Mathura, Vrindavan, Gokul, Goverdhan,Nandgaon & Barsana ) it is celebrated for three different reason.
- Birthday of Godess Saraswati ( Godess of Knowledge ) : In all religious, spiritual & other education institutes . Special prayer to Godess is offered to seek her blessing for gaining knowledge. Priest and devotees were yellow attires since it favorite color of her.
- Starting of Holi Festivities : In Mathura, dig up holes and install Holi Danda ( Wooden Stick ) to mark the arrival of Basant ritu ( Spring season ) and starting of holi festivities for the next 51 days.Temple of Mathura & Vrindavn during this day are decorated with yellow and kesar flowers. In Sri Banke Bihari Temple of Vrindavan priest start holi celebrations by tossing abeer and gulal ( rose powder ) on devotees during prayer. In Sri Dwarikadhish temple Mathura pilgrims after taking holy dip in Yamuna river apply chandan ( Sandalwood powder paste ) on their forehead.
- Madanostav : Day of Basant Panchami is celebrated as madnostav ( festival of Kamdev ). Kamdev in Hindu culture is considered God of Love ), the madnostav begins with music, dance, prayers.